When it comes to branding, there is such a thing as being “too much.” Brand fatigue refers to that tipping point when your public presence and message stop having a positive effect. It is the point when visibility, frequency, and emotional effect actually work against the brand instead of for it. The following tips will…
Category: Personal Branding
5 Etiquette Rules for Your Personal Brand Online (Especially Young Professionals)
Recently I participated on a panel at a Reston Chamber Young Professionals event focused on personal branding and how to build your presence online. The audience was fantastic and we shared a great dialog on the rules of engagement and etiquette online. These five rules came up in the discussion and it seemed worth repeating.…
5 Ways CEOs Can Up Their LinkedIn Game
Achieving the level of CEO does not mean that you can rest on your LinkedIn laurels. As the leader of a company, your profile represents your personal brand and is the face of the company. Here are five ways to up your game and make your profile work for you as a CEO. 1. Make…
5 Ways to Tackle Ageism on LinkedIn
LinkedIn is an important resource for job hunting and career development. Sadly, it is no more immune to ageism than anyplace else. The preference for youth in terms of energy, contemporary knowledge, and cost means that your LinkedIn presence may be feeding ageist biases and interfering with your career prospects. When it comes to portraying…
BE BOLD. BE BRAVE. JUST BE.
“Get comfortable saying no and say yes to things that make you uncomfortable.” Yesterday I spoke at an extremely inspirational event titled “Be Bold. Be Brave. Just Be.” and it definitely required all of the attendees to do just that. When I think of the choices all of us have to make each day, we…
Spotlight Blog: Jen Dalton, by FountainHead RI
FountainHead RI is the brainchild of Co-Founder David Almonte. An idea based on giving back, promoting growth benefiting RI, and providing leadership opportunities to both the generation before, as well as the generations to follow. David enlisted the help of Jason Dodier (Co-Founder) and Nick Denice (Co-Founder) in order to form a group of rising…